The Future of Social Casinos

The social casino industry looks promising

What is the Future of Social Casinos?

There is no doubt that the social casino concept is booming. In 2020, the global social casino market was worth an estimated $6.2 billion and mobile casinos became the top-grossing iGaming genres. During the COVID-19 lockdowns in 2020, the gaming category had an incredible 37% year-on-year growth in downloads.

So what is driving this growth? Let’s look at some of the factors causing it:

Increased Penetration of Devices

The global installed base of smartphones and tablets is expected to exceed 5 billion by 2023. This provides a large potential user base for social casino games.

Advancements in Technology

Social casino games are increasingly becoming more complex and sophisticated with the introduction of new technologies such as virtual reality (VR), augmented reality (AR), artificial intelligence (AI), and blockchain.

The increasing penetration of these technologies will create opportunities for social casinos to increase their user bases, engage users deeper, reduce fraudulent activities, and improve the overall gaming experience.

Maturing of the Market

The social casino market is maturing, with an increasing number of gamers becoming more comfortable with gaming in a social setting. In addition, the growth of new genres such as sports betting and fantasy sports are also helping to drive its growth.

Increased Adoption of 4G/5G

With the rollout of 4G/5G networks, there is a rapid increase in the number of social casino gamers as broadband speeds enable high-quality graphics and user experience.

Presence of a Tournament Concept

One area where social casinos have lagged is providing players with an incentive to continue playing and return frequently. This is now changing as developers and operators implement tournament concepts and progress-based gaming mechanics to keep players engaged in a social casino solution.

So, What Does the Future Hold for Social Casinos?

The future of the social casino concept is even brighter. Here are some key trends to watch out for:

Proliferation of VR/AR-Based Social Casino Games

Virtual reality and augmented reality are two of the most exciting new technologies in the gaming industry. They offer a more immersive experience for gamers and provide operators with an opportunity to attract new users, especially younger gamers who are more familiar with VR/AR technologies.

Integration of Meta Features in Slot Games

Slot games are one of the most popular genres in social casinos. To differentiate their games and make them more engaging, developers will start to integrate meta-features such as storylines, character development, and in-game choices into their slots games.

Increased Adoption of Blockchain

Blockchain is a distributed ledger technology that can revolutionize social casinos by providing transparency and trust among players, operators, and suppliers. We expect to see more blockchain-based social casino games in the years ahead.

In conclusion, the social casino industry is strategically placed to make use of these growth drivers and continue its robust growth in the coming years.

Ruby Seven Offers Robust B2B Social Casino Solutions

Developed in the cloud, our B2B social casino solution is designed to help operators increase their user base by tapping into the lucrative market. Our platform offers a wide array of games that can be easily integrated into existing social networks or gaming platforms.

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