USER ACQUISITION AND MARKETING ANALYST

USER ACQUISITION AND MARKETING ANALYST


Ruby Seven Studios, a social and mobile gaming studio, is looking for a User Acquisition and Marketing Analyst to rock our Kochi office. Here’s your opportunity to get involved with an inventive gaming company building free-to-play casino games for some of the largest casinos in the world, and help drive the growth of an expanding portfolio of games on mobile and desktop with large marketing budgets. You’ll be working in an amazing setting along with our team of inspired, quirky gaming minds.

WHAT YOU’LL BE DOING

  • Execute and measure user acquisition strategy for all games
  • Build, track, and optimize UA campaigns on Facebook and mobile advertising platforms
  • Manage communication with advertising partners in order to optimize campaign performance
  • Create UA performance overviews to report to company and partners
  • Manage priority of advertising current and new channel implementations
  • Evaluate and action on campaigns based on ROI, ROAS and pLTV
  • Seek, test, and evaluate new advertising channels/partners
  • Work with design team to develop creative assets for advertising campaigns
  • Innovate new ways to develop and constantly improve UA strategy

SKILLS YOU’LL NEED

  • Entrepreneurial mindset with willingness and ability to “own it”
  • Experience in ROI analysis and financial metrics
  • Excellent data analysis skills and experience working in a metrics-driven role
  • Highly organized and attention to detail
  • Self-starter with a problem-solving attitude
  • Insatiable curiosity for learning and a passion for staying up to date on everything in digital marketing
  • Ability to read, understand, and quantify raw data and/or research
  • Mastery of Excel
  • SQL, R, Python, Tableau experience a plus
  • Quickbooks experience a plus
  • HTML & CMS experience a plus


EDUCATIONAL QUALIFICATION:
MBA (Marketing) + Bachelor’s degree (Finance)

WORK EXPERIENCE:
1-2 years of experience in User Acquisition on Facebook and mobile advertising platforms

HOW TO APPLY:
Send the CV to careersindia@rubyseven.com.

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